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Online casinos use their affiliate programs to promote their business. So, an online casino will pay an affiliate only when they get a user that visited the online casino via the marketing channels created by the affiliate. Different affiliate programs offer different commission models for their affiliate partners. Affiliate marketing is the process through which an affiliate earns commissions for marketing online casinos. The casino affiliates simply search for the affiliate program they like, and then promote that casino and earn a part of the profits generated.

Welcome to Lotus Affiliates where “We Share the Jackpot” transparently with our Casino Affiliate Partners for life! Now turn your web traffic into Real Money by promoting Online Casinos. Lotus Affiliates Online Casino brands are licensed, regulated and are widely recognized globally. As a genuine affiliate you will get most generous Affiliate Commissions on sending quality gaming traffic. The players that you send can immerse themselves in latest HD games while soaking up generous Welcome Bonuses, Hot Promotions, Free Spins, Competitions and Tournaments powered by Lotus Players Club.

Trust is extremely important in any partnership. We are insane about building it. We do not propagate unviable revenue share arrangements or CPA arrangements. We focus on ensuring that what you send you ALWAYS get paid for those revenues for life regardless of the online casino your players may choose to play now or with future launches. Our superior tracking will also ensure that you never miss your website traffic tagging. For large affiliates with demonstrated three months of performance in the highest commission tier, we can further provide “pixel tracking” to ensure completely “fail proof tracking” for any browser or operating system. The First Time Depositors (FTDs) that you send to us is yours for life… PERIOD. All revenues from your FTDs are shared transparently with you. We share the Jackpot.

1. SIGNUP & MARKET

• Easy Online Signup Process to get started immediately
• Comprehensive Collection of High-Quality Marketing Assets Optimized for Better CTR
• Widely recognized Lotus Online Casino Brands
• The traffic you send can download, play instantly or play on their mobile

2. TRACK & OPTIMIZE

• Fail Proof Tracking for the banners, reviews, videos and text links to us
• Online Affiliates Account Management with Advanced and Comprehensive Features
• Prompt and Customized World Class Affiliates Support via Live Help
• Exceptional Conversion Ratio with player loyalty & retention powered by Lotus Players Club

3. GET PAID FOR LIFE

• Up to 40% Revenue Share every month
• Timely Monthly Payments above $200 with no negative carryover
• Numerous Payment Options such as Checks, Wire Transfer and Wallets
• CPA & Hybrid affiliate partnerships also available in select cases

Black Lotus Casino

FOR US & CANADA

Raise Your Game by experiencing exhilarating high limit online casino gaming. Welcome to the world of fabulous wins, quick payouts, secure gaming and spectacular online casino games. It’s time to hear the jingle of coins and feel the power of gold at Black Lotus Casino… PLAY NOW!

Lotus Asia Casino

Casino Affiliate Network

FOR GLOBAL AND ASIAN REACH

Let your visitors discover the unimaginable riches and thrills, a place where their dreams can come true, the world of enchantment and wealth, the world of better odds and safer wins… the world of Lotus Asia Casino! CLICK HERE to know more about Lotus Asia Casino!

Fone Casino

FOR MOBILE PHONES & TABLETS

Now play your favorite casino games on your iPhone, iPad, Android or any other smart phone. Fone Casino offers world class support, easy to use banking and generous promotion offers.

Lotus Players Club

MAXIMIZING PLAYER CONVERSION & RETENTION

Lotus Players Club is a state of the art online casino loyalty program that has been facilitating the best rewards and offers to its players since 2010. It has earned many accolades and is trusted by more than million players from 200 different countries…. READ MORE

Trust is extremely important in any partnership. We are insane about building it. We do not propagate unviable revenue share arrangements or CPA arrangements. We focus on ensuring that what you send you ALWAYS get paid for those revenues for life regardless of the online casino your players may choose to play now or with future launches. Our superior tracking will also ensure that you never miss your website traffic tagging. For large affiliates with demonstrated three months of performance in the highest commission tier, we can further provide “pixel tracking” to ensure completely “fail proof tracking” for any browser or operating system. The First Time Depositors (FTDs) that you send to us is yours for life… PERIOD. All revenues from your FTDs are shared transparently with you. We share the Jackpot.

Cost Per Acquisition

The Cost Per Acquisition structure offers a fixed fee per depositing player. The amount earned per player is determined based upon both the volume and the quality of the player. Each affiliate’s performance is evaluated and a specific CPA is offered accordingly. Please send your website details and anticipated number of FTDs per month at support@lotusaffiliates.com for us to review and contact you.

We are frequent visitor to conferences organized by iGB Affiliate usually organized in Amsterdam, Barcelona and London. We look forward to meeting potential and current Affiliates during these conferences and are able to meet face to face to explore and optimize our partnership with our Affiliates. You can send an email to support@lotusaffiliates.com to schedule an appointment with us to discuss potential Affiliate partnership.

Commission Structure: Commission is calculated on Net Gaming Revenue.

Net Gaming Revenue= Gross Profit – Bonuses – Fees – Charge Backs

Program is a great addition to our portfolio. Its casino brands receive high praises from our Canadian users for great customer support and promotions. We definitely recommend Lotus Affiliates.

We’ve never had anything except positive experiences with Lotus Affiliates, and their range of brands offers something for every kind of visitor we receive at CasinoGuide.com. We are very happy to recommend Lotus to any burgeoning affiliate website seeking a programme

The profits of casino operators are going up. Over the past 5 years, the global market volume has grown from 40 to 80 billion dollars. And it's estimated to grow 5% in 2021. Gambling is one of the most popular verticals in Affiliate marketing. Affiliates attract users and receive their commission. The amount of payments depends on the offer, GEO and, of course, the payment model.

There are 3 core commission types:

• ♠️ Registration, Install or lead.
• ♦️ First time deposit.
• ♣️ RevShare - lifetime revenue.

You can also find a hybrid payment model, which combines payouts for the first deposits and referrals spendings.

Gambling offers are divided into the following categories:

• 🎰 Casino
• 🃏 Poker
• ⚽ Sports Betting

Regardless of the category, the main goal of an affiliate marketer is to attract users to the site and get them to top up their account.

The regulation of the gambling business depends on local legislation and is complicated in some countries. Most countries in Africa and South America have not passed any laws to regulate it. There are countries that have a clear gambling legislation: the United Kingdom, Australia, New Zealand and some countries in the European Union.

Japan, Singapore, Czech Republic, Poland, Russia, Switzerland and Ukraine have banned online gambling, but citizens can gamble in foreign sites.

Countries that control the gambling market are actively fighting illegal casinos. They raid the land-based slot halls and ban web domains. The goal of the state is clear - shadow casinos do not pay taxes. But is there a difference to consumers? Illegal gambling operators cheat and don’t provide any guarantees. Players that choose an illegal one often face a number of problems: broken links and refusing to pay out.

Promoting licensed gambling offers, affiliate marketers can attract high rollers. Players who can spend large amounts trust licensed casinos more. Fair play both with players and with partners is a great advantage of offers with licensed casinos.

Ukraine is a good example of how a government can start to regulate gambling law. In the summer of 2020, the President of Ukraine adopted a law authorizing the list of gambling activities. This list includes online casinos, bookmakers, lotteries and poker. The law also permits gambling in land-based casinos, which should operate in five-star hotels. The gambling business in Ukraine should start operating in 2021.

Fees and taxes

• ✔️ Annual license fees ranging from $ 200’000 to $ 2 million;
• ✔️ Tax on winnings - 18%;
• ✔️ Triple payment for each slot machine.

International experience shows that the introduction of a tax on winnings always forces players to switch to illegal gambling platforms.

5 Billion Euros - estimated volume of the Ukrainian gambling industry.

Despite this, new gambling legislation of Ukraine is a big event for many big players. The potential of the Ukrainian market is huge. According to market estimations, the volume of the Ukrainian gambling industry in the shadows amounted to more than 5 Billion Euros. Ukraine is a lucrative market for foreign investors. It’s good location will attract gamblers from Europe. There are not many places in Europe where land-based casinos are legalized. So it could be a good alternative.

Ukraine can create a special zone for the gambling business. Such a place could become a mecca for tourists like Las Vegas and Macau. This is a very attractive idea in terms of gambling business development and budget replenishment. The Las Vegas budget receives about $ 1 billion from casino and hotel taxes. About 42 million tourists visit Las Vegas every year. Another famous casino-city, Macau, gets 50 times more from casinos and hotels. Almost 70% of its residents work in the casino industry.

Live dealers Development of streaming technologies allowed to make high quality live games. Games with a live dealer provide players with the ultimate experience: a real casino atmosphere with live communication. Plus, you can be sure that there are no cheats in the game. Since all actions are performed by a living person.

AI software - New AI software can create a personalised customer experience for gamblers. The system builds a unique virtual casino for each player based on their favourite games.

Mobile games - The development of new games has never stopped. However, using new technologies and more powerful hardware of mobile devices, will allow operators to develop games at a personal computer performance level.

Virtual Reality - Virtual reality is taking off. The proliferation of this immersive technology will lead to more widespread use of helmets. Playing in a 3D environment like in a real casino gives players new sensations.

eSports - The popularity of virtual sports betting has skyrocketed during the pandemic. Since most of the sports events have been canceled because of the coronavirus, players turned to virtual sports. Esports betting market has a huge potential. Video games like Fortnight, CS:GO, Dota 2 have enormous audiences and players make bets.

Mobile apps - According to statistics, 60% of users of gambling platforms use mobile devices. Mobile apps make access to the gambling much easier and more convenient. Users spend more time in apps than on websites. And app owners can send push messages to motivate the player to come back to play more often.

Telegram casino - An incredibly interesting approach is to create a casino via Telegram. Users make bets through a chat-bot. Simple, intuitive interface and easy accessibility from any device worldwide make Telegram casino a very promising format.

Promotion of gambling offers is complicated. Google and Facebook have strict rules for advertising gambling sites and apps. Experienced marketers know how to get around these restrictions. However, their advertising accounts can be blocked and they have to look for alternative advertising channels.

Adult traffic is an excellent source for gambling offers. Adult networks have the following benefits:

• ⚫ Promotion of gambling is permitted. Requirements for landing pages are clearly spelled out.
• ⚫ Multiple advertising formats (Popunder, Push, In-Stream Video, Banners and others)
• ⚫ Personal account manager can advise you on choosing the best targeting options, creatives, ad format etc.
• ⚫ Low competition compared to Facebook and Google.
• ⚫ Low prices (bid starts at $0.002 per click)
• ⚫ A profitable approach can last a long time.

Popunder

Live Casino Affiliates

It’s the easiest way to test a new offer or GEO. Pre-landings with a ‘Fortune wheel’ are most effective. Users spin the wheel, 'win a bonus' and register to apply it. Find an offer with a CPL payment model. This will allow you to quickly understand whether it makes sense to buy ads with this format.

Banner

Traditional display ad format that is often used by casino advertisers. Use spy-services to find creatives or ask your manager in CPA network. They usually provide a pack of banners. We have 6 sizes and 11 ad placements. For the start we would recommend using CPC model and mobile banner size 300x100. Animated banners with a clear Call-to-Action increase CTR. Start with at least five creatives to find the best converting one. Smart-rotator can automatically define the best one.

In-Page Push

This brilliant ad format combines the advantages of web push and banner ads. It resembles a web push notification, but it doesn’t require a subscription and works on all devices. And most importantly, in-page ads will not be unnoticed. Offer users a bonus, free spins or actual sporting events.

In-Stream Video Pre-Roll

Gambling Affiliate Networks

Video is the best way to maximize brand exposure and increase sales eventually. Familiar brands work best. Grab users attention showing an exciting gameplay of an online casino, youtube stream or funny and ridiculous teaser. Did you hear about PaddyPower? This Irish bookmaker knows exactly how to make viral videos.

In case you don't have a large advertising budget on video production - take advantage of our Motion banner. This tool allows you to create a short video from an animated image, text and call-to-action button.

Popunder - 103K impressions daily - min CPM $0.31

Banner 300x100 - 400K impressions daily - min CPM $0.005

In-Page - 1,3 Million impressions daily - min CPM $0.01

In-Stream video - 103K impressions daily - min CPM $0.35

Use the Traffic Chart to find a traffic volume, min and max bid for any GEO and Ad Format.

Our dedicated account managers will help you to boost your performance. Contact them on Skype or Live-chat.

Follow us in Telegram to stay tuned!

Try different ad formats and GEOs to find a profitable sales funnel.

Casino Affiliate Programs